What is another word for glamourisation?
Pronunciation: [ɡlˌaməɹa͡ɪzˈe͡ɪʃən] (IPA) 
Glamourisation is defined as the process of making something or someone appear more attractive, exciting, or desirable. Synonyms for glamourisation include the following: beautification, enhancement, embellishment, enrichment, decoration, ornamentation, adornment, bedazzlement, and dazzlement. These words all convey the notion of making someone or something more desirable or alluring to the senses. Glamourisation can be seen in many industries, such as fashion, beauty, and entertainment, where the goal is to make individuals or products appear more desirable to potential consumers. This process is often accomplished through the use of makeup, clothing, and other aesthetic enhancements, which work to create a sense of allure and glamour.
