What is another word for cold-calling?

Pronunciation: [kˈə͡ʊldkˈɔːlɪŋ] (IPA)

Cold-calling is a term used to describe the technique of making unsolicited calls to potential customers with the aim of selling a product or service. However, this term has a negative connotation associated with it, as many people find cold-calling intrusive and annoying. To avoid this negative connotation, there are a few options to consider when searching for synonyms. For example, you could use the phrase "prospecting calls" to describe making calls to potential customers. Another option might be to use the term "outreach calls," which emphasizes the goal of building relationships rather than just making a sale. Using these alternative phrases can help to avoid the negative associations with cold-calling and create a more positive image for your business.

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